CONTENT MARKETING

Fuel your Website Growth

Gain credibility, clients, and SEO with a blog, social media, and newsletter strategy, plan, and consistent presence.

See Packages Below

You’ve launched your website. Congrats! Now what?

You need a clear content plan. Random posts won’t cut it.

From thought leadership to hiring updates, FAQs, and case studies, we’ll help you decide what to share, how to say it, and when to post. Then, we design, write, and deploy it all for you. Check out the packages below, then book a consult to talk through your goals.

Social Media

  • Strategy, Design Templates & Setup (one-time)

    • Strategy session + annual content strategy plan: We’ll discuss your social media specific goals and strategize the best way to attract your ideal clients, then provide a 1-page strategy with tone, types of content, relevant hashtags, and topics based on research - to help you stand out and get more consults.

    • Social media header designs + design templates for posts, reels, and stories

  • Content Creation (monthly)

    • Content strategy call to discuss the upcoming month’s content opportunities

    • Social posts will be written, designed, and scheduled for you. Easy!

    • Types of posts included: In-stream, reels, and stories

SEO Blogs

  • Strategy Call (monthly)

    • We’ll discuss your blog as a whole as well as SEO goals, then strategize the best way to attract your ideal clients and rank best on Google

    • Includes: SEO blog topic research, best practices (500-750 words, SEO meta title + description) with all writing, design done for you, then added to your website

    • Promoted in socials to drive traffic to your website

2 Options

PREMIUM LEVEL

  • One-Time Investment: $1K

    • A comprehensive plan + strategy for social media and SEO blogs so you can stay top of mind on socials + get more consults.

    • Add-on: Content Management System subscription (if you move forward with monthly posting): $400

  • Monthly: $1.3K

    • 36 Social Posts (4 topics customized for in-stream, reels, + stories x 3 platforms)

    • 1 Monthly SEO blog - including research on what topics rank better

ESSENTIAL LEVEL

  • One-Time Investment: $1K

    • A comprehensive plan + strategy for social media and SEO blogs - so you can stay top of mind on socials + get more consults.

    • Add-on: Content Management System subscription (if you move forward with monthly posting): $400

  • Monthly: $1.7K

    • 72 Social Posts (8 topics customized for in-stream, reels, + stories x 3 platforms)

    • 1 Bi-Monthly SEO blog - including research on what topics rank better

    • All content will be provided to the client 1x per month and client provides feedback on all posts collectively (to save you time!)

Content Case Studies

Beverly Hills Reproductive Center

See Full Case Study

www.up-designs.co/portfolio/bhrc-fertility

Eclipse Insights HC

See Full Case Study

www.up-designs.co/portfolio/eclipseinsights

An infographic titled 'Top 3 Must-Know Industry News' with three circular data points. The first circle shows '47,000 medical offices' with a brief description placeholder. The second circle displays '$1.8 billion' with a brief description placeholde

An infographic titled 'Top 3 Must-Know Industry News' with three circular data points. The first circle shows '47,000 medical offices' with a brief description placeholder. The second circle displays '$1.8 billion' with a brief description placeholder. The third circle indicates '65 average minutes' with a brief description placeholder. The background is a healthcare-themed image with a stethoscope, keyboard, and notepad. The website 'eclipseinsights hc.com' is at the bottom.

A female doctor sitting at a desk working on a computer, with a clock in the background. The image contains an overlay with text stating, "On average, doctors spend only 33% of their time on patient care," and displays the Eclipse Insights logo and w

A female doctor sitting at a desk working on a computer, with a clock in the background. The image contains an overlay with text stating, "On average, doctors spend only 33% of their time on patient care," and displays the Eclipse Insights logo and website.

Business testimonial quote from Mike Turilli, CFO of SolutionHealth, praising Eclipse Insights for helping transform their revenue cycle and achieve a $24 million project benefit, with a photo of Mike Turilli.

Business testimonial quote from Mike Turilli, CFO of SolutionHealth, praising Eclipse Insights for helping transform their revenue cycle and achieve a $24 million project benefit, with a photo of Mike Turilli.

A person holding a wooden sign that says "We're Hiring" in front of blurred outdoor background, with overlay text indicating a job opening at Eclipse Insights.

A person holding a wooden sign that says "We're Hiring" in front of blurred outdoor background, with overlay text indicating a job opening at Eclipse Insights.

A person holding a stack of 100-dollar bills with overlaid text about healthcare programs and organizations leaving money on the table, and Eclipse Insights branding.

A person holding a stack of 100-dollar bills with overlaid text about healthcare programs and organizations leaving money on the table, and Eclipse Insights branding.

Promotional poster for a conference organized by HTMA, featuring headshots of Eric Wilberg, Managing Director, and Kristin Ward, Director, with details about the event in Honolulu, Hawaii on March 27-28, 2025.

Promotional poster for a conference organized by HTMA, featuring headshots of Eric Wilberg, Managing Director, and Kristin Ward, Director, with details about the event in Honolulu, Hawaii on March 27-28, 2025.

Certification announcement for women-owned businesses in New York State by Eclipse Insights, featuring the New York State Certified Women Business Enterprise (WBE) logo with a map of New York and colorful lines, and the website www.eclipseinsightshc.

Certification announcement for women-owned businesses in New York State by Eclipse Insights, featuring the New York State Certified Women Business Enterprise (WBE) logo with a map of New York and colorful lines, and the website www.eclipseinsightshc.com.

A health case study presentation slide with text about a regional health system in Southeast that received $440M in NPRS, resulting in an $18 million improvement in net revenue and 4.1% NPRS improvement. The slide has a light blue background with a f

A health case study presentation slide with text about a regional health system in Southeast that received $440M in NPRS, resulting in an $18 million improvement in net revenue and 4.1% NPRS improvement. The slide has a light blue background with a faint image of a healthcare worker wearing gloves in the background.

Norway with Pal (Tour Guide)

LinkedIn + Facebook Posts
LinkedIn + Facebook Posts
LinkedIn + Facebook Posts
LinkedIn + Facebook Posts
LinkedIn + Facebook Posts
LinkedIn + Facebook Posts
LinkedIn + Facebook Posts

CSG Advisors

See Full Case Study

www.up-designs.co/portfolio/csg-advisors

Promotional graphic for the EmpowHER Podcast, featuring photos of Tanya Dempsey and Nicole Graham, both co-CEOs, with a focus on women in affordable housing, showcasing a dark blue background with pink accents and a microphone icon.
Two women standing indoors in front of gray walls. One woman wears a pink dress and the other wears a teal dress. The image includes text indicating that CSG Advisors is the largest majority women-owned municipal advisory firm in the housing sector,
Promotional flyer for Smith’s Affordable Housing Finance Conference, held on March 18-19, 2025 at Hyatt Recency Huntington Beach, CA. Features photos and names of speakers Gene Slater, David Jones, and Joanie Monaghan, with their titles, and logos of
Title slide of a presentation titled "A Top 10 Financial Advisor in 2022" by Bond Buyer, with source URL at the bottom.
A city skyline with high-rise buildings reflected in a river, overlaid by a transparent blue geometric shape and text indicating that CSG was the #1 Financial Advisory for Housing in 2022.
Promotional digital graphic for a webinar featuring Tanya Dempsey on empowering women in housing finance careers, scheduled for March 26, 1:00 to 3:00 PM ET, hosted virtually by CSG Advisors. The graphic includes her photo, pink and white text, and l
Front porch of a house with a rocking chair, potted plants, and a door, overlaid with text about affordable housing policy updates.
A wooden house model and a gavel on a table with the text "Expanding Affordable Housing" and "What Biden's LIHTC Proposal Means for Housing Development Agencies" overlaid.

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