ABOUT UP DESIGNS

Website Design for Functional & Integrative Medicine Experts

Show up online as brilliantly as you do in real life with a functional medicine website strategist & designer who already knows and loves your industry.

Also guilty of spending hours in Claude asking about nutrition and supplements and I even built a Dr. Mark Hyman GPT. I’m a little obsessed, honestly.


Health & Wellness Clients

Up Designs creates websites for functional medicine practitioners, integrative doctors, and health coaches.

Here's a sample of who we've worked with:


Functional & Integrative Medicine

  • Integrative Fitness & Wellness (Katie Dudley)

  • Compass Health Coaching (Jennifer Germain)

  • Beverly Hills Reproductive Center (Dr. Lina Akopians)

  • Original Medicine (Dr. Lauren Nappen)

A beige first aid kit with a dark blue dot in the center and two teal and blue leaves on top.

Doctors, Medical, & Biotech

  • Diadem Biotherapeutics

  • Quickmed Diagnostics

  • Sastra Cell Therapy

  • Eclipse Insights HC (acquired by Huron)

  • High Desert PACE

  • National Medical Assoc. (NMA)

Shield with a heartbeat line symbol in the center

Marketing & Lifestyle Brands

  • GameChanger (bought by Dick’s Sporting Goods)

  • Direct Upside (health marketing)

  • Meg Lambrych, RN (health copywriter)

  • Norway with Pal

  • Seashell Vacations

Illustration of a flashlight projecting light with gradient colors.

About Me, Kate Newnham, Founder & CEO of Up Designs

Education

In 2018, I earned a certification from Cornell University in Whole Food Plant-Based Nutrition, a transformative experience that deepened my understanding of integrative health, nutrients, and longevity.

I graduated Magna Cum Laude with a BA in Psychology from Manhattanville College in New York. Since then, I’ve lived in Connecticut, New York, Tennessee, and Chicago, and now happily call Rancho Palos Verdes, California home. Heaven!

Career

For 15 years before launching Up Designs, LLC, I led marketing accounts and creative teams at People, TIME, Aol, SPIN, UPROXX and more developing innovative, revenue-generating digital strategies for elite brands including Microsoft, Intel, Sony Pictures, Gap, Best Buy, Unilever, VISA, Warner Bros., Kraft, J&J and many more, resulting in millions of dollars in revenue.

I helped build websites for Disney & Woven (now UPROXX), which is when I realized my love of web design. Since then, I’ve found joy and fulfillment as a functional medicine website designer and in functional medicine marketing.

Core Values

I most value Freedom, Adventure & Well-Being.

I believe everyone has at least one primary purpose in life, and we’re meant to live that out.

One exercise that changed everything for me was the “When I’m 80” reflection, helping to design a life I truly love today.

Lovely words from our clients

  • Katie Dudley - Integrative Fitness & Wellness

    Everything looks great! You are amazing and this was such a wonderful experience! I cannot thank you enough. You have a gift. It's been a joy to work with you and such a blessing you found me. :)

    - Katie Dudley, Integrative Fitness & Wellness Coach for Moms

  • Top-down view of a medical team of five healthcare professionals sitting around a white conference table, engaged in discussion, with medical charts, laptops, tablets, notebooks, water bottles, and a stethoscope on the table.

    “We had an incredibly positive experience working with Kate, and still work with her 2 years later!" She completely captured the look, feel, and tone of what we wanted our business to portray. We could not be more pleased with the results.”

    - Kelly Krulisky, Managing Partner, Eclipse Insights

  • CTO of Diadem Biotherapeutics providing a testimonial for Up Designs’ strategic website work.

    “We’re very pleased with our fantastic new website and logo. We appreciated Kate's attentiveness and commitment towards providing us with outstanding work. She was a delight to work with!”

    - Woytek Bartkowski, CTO of Diadem Biotherapeutics

  • Dr. Lina Akopians and her fertility clinic team giving a testimonial about their custom website design from Up Designs.

    “I smile every time I look at my website. I already got 6 compliments on it today! I love the colors, message, layout, everything!"

    - Dr. Lina Akopians, Award-winning Fertility Doctor & Founder of Beverly Hills Reproductive Center

  • Group photo of the CSG Advisors team providing a testimonial about their website redesign experience with Up Designs.

    "Kate and her team were fantastic! They brought great strategy and creativity and were also incredibly easy to work with. Highly recommend!"

    - Nicole Graham, Co-CEO of CSG Advisors